Media Intern
Company: True Media
Location: Minneapolis
Posted on: February 16, 2026
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Job Description:
Job Description Job Description Open position in all office
locations, including Kansas City, MO, Columbia, MO, St. Louis MO,
and Minneapolis, MN; Hybrid work schedule: 3 days in the office, 2
days working from home Visa Sponsorship is not available for this
position, now or in the future. Applicants must be legally
authorized to work in the United States on a permanent basis
without requiring employer sponsorship. Program Dates : Monday June
8 - Thursday August 13, 2026 (10 weeks) Work Schedule:
Monday-Thursday 9:00am-4:30pm Inclusive of one 30-minute lunch
break each day (unpaid) Up to 29 hours per week Hybrid work model;
required to be in-office on Tuesday and Wednesday each week,
optional in-office or work from home Monday and Thursday each week
(except week 1 when Monday is also required in-office, and week 10
when Thursday is also required in-office) Summary The Media Intern
will gain exposure to a variety of departments with tasks that
support our True Success processes. They must become well versed in
internal media software including Advantage, Asana, and DataStride,
as well as client dashboards, some research tools, and general
media practices. They should be a self-starter to keep up with our
fast-paced environment. They should be inquisitive, proactive, take
pride in their work, and enjoy being part of a team. An important
part of the internship experience is learning, therefore, training
on tools, teams, media channels and processes will be about 50% of
the program, with the other 50% spent helping teams move client
work forward or working on assigned group projects. Essential
Duties and Responsibilities (Other duties may be assigned)
Participate in the account management phase by assisting with the
creation of client materials including presentation decks,
performance reports, and flowcharts. Develop an understanding of
the purpose and basic structure of a media brief and MAP document.
Learn proper internal documentation and meeting follow-up
procedures (e.g., documenting key decisions, sending contact
reports). Participate in the strategy and planning phase by
developing a basic understanding of the media research tools
available within the Agency. Develop an understanding of how to
perform basic data pulls from identified platforms, such as
MRI-Simmons. Understand different audience segmentation strategies.
Basic knowledge of utilizing syndicated data (e.g., Kantar,
Nielsen) for competitive analysis. Understand the difference
between a channel and a tactic. Participate in the activation phase
by assisting with buying guideline creation, generating and issuing
insertion orders and creative spec development across all media
types. Gain a working knowledge of how to input data into the
buying systems such as ADvantage planner and Strata Eleven. Develop
a basic understanding of campaign optimization techniques (e.g.,
pacing adjustments, bid strategies). Understand how to develop paid
search keywords and draft copy. Learn what data to pull for
purposes of reporting. Participate in the project management phase
by assisting with scopes of work, hours estimates, timelines, media
authorizations, Asana tasks, and file architecture. Collect,
develop and issue deadlines for materials needed and report
deadlines for creative and internal traffic teams. Understand the
hand-off process between departments (e.g., from Planning to
Activation). Participate in weekly internal status meetings and
learn to document key actions. Participate in the campaign
operations phase by developing an understanding of campaign
measurement strategies including the use of DataStride and working
with RADaR where appropriate. Learn to monitor campaign delivery,
understand and assist with campaign trafficking and pacing.
Exposure to privacy regulations impacting digital media (e.g.,
cookie depreciation, GDPR/CCPA). Understand the tag management
process (e.g., using GTM). Exposure to basic quality assurance (QA)
steps for ad creatives and landing pages. Participate in the
billing and auditing phase by understanding general media
accounting and media math practices which includes billing,
reconciliation, and budget management. Understand the flow of funds
and financial reconciliation cycle from client to vendor. Exposure
to compliance requirements for financial reporting. Participate in
the new business and pitch development phase by assisting in
prospect research and pitch presentation materials. Develop a basic
understanding of the agency's core capabilities and how they align
with potential client needs. Assist with the organization of
RFI/RFP (Request for Information/Proposal) responses, learning how
to track and document pitch assets and follow-up activities, and
develop a working knowledge of how to format and contribute to
pitch presentation decks, ensuring consistency in design and
messaging. Participate in the agency marketing and communications
phase by assisting with the creation of internal and external
communications materials, such as newsletters and social media
content drafts. Develop an understanding of the agency's brand
guidelines and thought leadership topics. Establish and maintain
positive relationships with media partners and internal team
members. Appropriately respond to all communication, including
email and calls within 1-business day. When needed, refer any
problems to their mentor. Qualifications - To perform this job
successfully, an individual must be able to perform each essential
duty satisfactorily. The requirements listed below are
representative of the knowledge, skill, and/or ability required.
Reasonable accommodations may be made to enable individuals with
disabilities to perform the essential functions. Language Skills -
Ability to effectively present information and respond to questions
from groups of managers, clients, customers, and employees.
Mathematical Skills - Ability to add, subtract, multiply, and
divide in all units of measure, using whole numbers, common
fractions, and decimals. Ability to compute rate, ratio, and
percent and to draw and interpret bar graphs. Knowledge of media
math is a plus. Reasoning Ability - Ability to solve practical
problems and deal with a variety of concrete variables in
situations where only limited standardization exists. Ability to
interpret a variety of instructions furnished in written, oral,
diagram, or schedule form. Computer Skills - To perform this job
successfully, an individual should be proficient with computers and
Microsoft Office. Experience with Excel, specifically, is required.
Education and/or Experience Eligible candidates include: Graduates
with a Bachelor's Degree with a concentration in advertising,
marketing, communications, or similar course of study; Students who
hold the status of Senior level in their major with a graduation
date in 2026 from a four-year college or university with a
concentration in advertising, marketing, communications, or similar
course of study. Previous industry experience/internships and
participation in ad clubs/school projects preferred but not
required. How to Apply: Please submit (1) your resume and (2) a
one-page cover letter. The cover letter is intended to provide
insight into who you are as a person beyond your academic and
professional background. Rather than repeating your resume, share a
bit about your interests, personality, and what you enjoy outside
of school/work. Examples include hobbies, passions, fun facts, what
you bring to social settings, or even a brief note about your pets
if you have them. California Residents - Please review our Privacy
Notice here.
Keywords: True Media, Saint Cloud , Media Intern, PR / Public Relations , Minneapolis, Minnesota